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Jeroen Kemperman

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Introducing the product pyramid
Business Product Management reflection

Introducing the product pyramid

Jeroen
April 6, 2023April 6, 2023

Iin this post I share about a producct management framework I use: the Product Pyramid. This is a way to holistically view your product and make decisions about its future.

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The hidden cost of software: how I lose €2055 annually
Business reflection

The hidden cost of software: how I lose €2055 annually

Jeroen
May 14, 2014October 21, 2014

The hidden costs of Software: How I lose €2055 worth of my time each year because of software that I have to use.

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Start-up Diary Entry #7 | Decision Dilemmas
Business Startup Diary

Start-up Diary Entry #7 | Decision Dilemmas

Jeroen
January 19, 2014October 10, 2014

Entry number 7 of my Start-up Diary describing some of the dilemmas we faced at Treeveo and what we decided.

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Startup Diary entry #5 | My first Pivot Table
Business reflection Startup Diary

Startup Diary entry #5 | My first Pivot Table

Jeroen
October 20, 2012October 10, 2014

The first months of my start-up I discovered a new meaning to the concept of Pivot Table: a place where you you get feedback that makes you pivot your strategy.

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Pitch Pushups paid off
Business living in france MBA

Pitch Pushups paid off

Jeroen
September 10, 2012October 10, 2014

A report from the first Barcelona Startups Demo Day where I pitched my startup: www.treeveo.com

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Networking = “Thankworking”
Business communication MBA reflection

Networking = “Thankworking”

Jeroen
July 29, 2012October 10, 2014
Over the last few months many have asked me how we managed to get the contacts for IESE Meets The Valley. We (our team of...
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IESE Meets The Valley day 5: Accelerating, failing and the afterparty
Business MBA reflection

IESE Meets The Valley day 5: Accelerating, failing and the afterparty

Jeroen
June 25, 2012October 10, 2014
I am writing this post while recovering from a nice jetlag. Friday was the last day of our trip. We visited 2 more “real startups”...
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IESE Meets The Valley day 4: Energy and some real Silicon Valley examples
Business MBA reflection

IESE Meets The Valley day 4: Energy and some real Silicon Valley examples

Jeroen
June 22, 2012October 10, 2014
Today was our most packed day of the week. We started with Bloom, an energy company. We followed with Cooliris, a real startup revolutionizing the...
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IESE Meets The Valley day 3: Gaming faces, the no assholes rule and PeHyMo
Business communication MBA reflection

IESE Meets The Valley day 3: Gaming faces, the no assholes rule and PeHyMo

Jeroen
June 21, 2012October 10, 2014

Day 3 of IESE Meets The Valley

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IESE Meets The Valley day 2: Cars, startups and lawyers, a normal day in the Valley
Business MBA reflection

IESE Meets The Valley day 2: Cars, startups and lawyers, a normal day in the Valley

Jeroen
June 20, 2012October 10, 2014

IESE Meets The Valley day 2: Cars, startups and lawyers, a normal day in the Valley

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IESE Meets The Valley day 1: Human limitations and silver bullets
MBA reflection

IESE Meets The Valley day 1: Human limitations and silver bullets

Jeroen
June 19, 2012October 10, 2014

IESE Meets The Valley day 1: Human limitations and silver bullets. About our first day as part of our 5 day trip to Silicon Valley. We met with Cisco and several VCs

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Start-up Diary entry #2 | The One-liner challenge and coding adventures
Startup Diary

Start-up Diary entry #2 | The One-liner challenge and coding adventures

Jeroen
May 12, 2012October 10, 2014
This is the second entry to my Start-up Diary. This week I started coding and attended a IESE business plan workshop. During this workshop I...
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